One of the biggest dissuaders restricting people from starting up and even if they have started up, giving their 100% is dearth of a meaningful mission or finding the perfect ‘calling’ – as to why they are doing what they are doing. And on the flip side, there are startups, which are nothing but Indianized rip-offs of Westernized concepts, projecting their mission is to change the world. Don’t believe it? Here is an insane example – I recently met a friend who works at a food tech startups, and he told me that he feels motivated to work because his company’s mission is to solve the problem of hunger in the world. Well, nothing wrong with this, if it motivates employees or attracts that prospective customer to try them. However, there is a serious problem if you are in the former category.
Get Set Sorted started with an initial mission to pass on professional career guidance to low income and rural students, and later, after around a year with multiple brains owning the idea, it evolved into “to change the way how educational guidance is done in India.” Thus, the bottom line is - if I would have waited for that ‘Aha moment’ and would have started work only, if I would have arrived at that “mission”, I would have lost the motivation to start up.
Approach 1: You are on wait and watch mode. You find that perfect thing and then you start up.
Probability of that moment and you actually starting up (A) = 1%
Probability of that venture becoming successful (B) =20%
Probability of success (A*B) = 0.2%
Approach 2: You start conceptualizing a personal problem you faced or a problem you feel someone else feels strongly about, you organize your thoughts and start up!
Probability of that moment and you actually starting up (A) = 50%
Probability of that venture becoming successful (B) = 20%
Probability of success (A*B) = 10%
P.S: Don’t catch me on the numbers, it was under a ‘mission’ to motivate you to take the plunge